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Hi, I'm Cynthia! I'm naturally curious about people, what makes them tick, and why they do the things they do. It's probably why I found myself working across UX research, marketing, and strategy. I love finding connections between people, ideas, and experiences and turning them into something meaningful.

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Outside of work, I'm usually spending time with my dogs, experimenting with sourdough, or planning my next solo trip. I love exploring new cities, discovering art installations, and getting lost in a good book. Some of my favorites are Tuesdays with Morrie, The Midnight Library, and Atomic Habits.

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I guess you could say I'm always looking for something new to learn, experience, or try!